Why optimizing your website is like starting a rock band

Having a great website that is not optimized for search engines is like writing a song and not having a band to play it.  No matter what product or service you sell and how great your website content is, nothing matters if nobody can find you.  It’s very much like a talented songwriter that never [...]

How to Grade Your Website

What separates a good website from a poor one?  On the surface, most people grade a website by appearance alone.  Of course having an attractive and easy to navigate website is important.  But is that it?  How do you know if your site stacks up well on all fronts?  How do you know what aspects [...]